Poster Campaign
Touch Grass
Wear your sneakers.
Project Role
Creative Director
Touch Grass is a poster campaign for sneakerheads about wearing their kicks and stepping outside to explore the world. The two-word message is about individual identity being shaped with real experiences instead of hype and culture.
Photography
Adobe Photoshop
Life isn’t defined by where we go or what we own, but how we experience it. Moments matter because they don’t last. This campaign isn’t just about shoes it’s a reminder to step outside, feel the earth beneath you, and appreciate the fleeting moments with the things and people you love.
Share your step. Encourage someone else. Go outside and touch grass. Let it all matter.
